Starting a Home Performance Business
Interested in starting your own home performance business? Want to improve your existing business revenues through “value-added” services and
products? Learn home performance sales techniques and product offerings. Entrepreneurs and those responsible for business development, sales, and/or
marketing a for profit home performance business should not miss this opportunity.
By attending the session, participants will
1.
Learn secrets of how two entrepreneurs were able to start up
a home performance business that broke even on their initial investment within three months, and generated an eighty-plus percent profit margin
2. Explore options for developing a successful business process building on the experience of a national survey of successful home performance
contractors
3. Find out how to apply key sales and marketing strategies to their own home performance business
Keywords: assessment, business
development, contractor development, diagnostics, evaluation, ENERGY STAR, HERS, housing performance, innovation, implementation, inspections, market
segmenting, market transformation, marketing strategies, product development, product selection, profitability, techniques, testing, warm
climate