ACI Home Performance Conference 2008
Marketing / Sales
Home performance has finally come of age, but how do you sell the customer and bring home the bacon? In fact, you don't need to "sell the customer", because an educated customer will do the work for you. Learn how education starts before you even arrive on site, how to gain "street cred," and how prioritizing the work through testing will boost your bottom line.
By attending this session, participants will
- Learn how to use the laws of physics to sell your work
- Understand how to offer options instead of choices
- Stop being energy experts and become investment counselors
Other Courses in this Track: