Home > Events > ACI Home Performance Conference 2007 > Courses > Sales Boot Camp for Whole House Services
ACI Home Performance Conference 2007
MPM 12 - Sales Boot Camp for Whole House Services
Monday, April 23, 2007 · 1:00 PM - 5:00 PMWhat does it take to get consumers excited and ready to buy whole-house packages? Customer screening, communication techniques, interviewing, relationship building, diagnostics-as-education, bill analysis, credibility development, removal of barriers, closing strategies, customized packages, and accessible financing – that's all! Come get a half day of gritty realism and a systems approach to whole-house sales in this lively, interactive session, which will also highlight EPA's new Home Performance with Energy Star Contractor Sales Training.
By attending this session, participants will
- Become aware of the dynamics involved in developing a serious consumer of whole-house services
- Investigate a systematic and effective sales process for whole-house services, using diagnostics as a communication and educational tool
- Explore methods to communicate benefits, and ways to tailor the message to the homeowner's particular needs and goals, resulting in sales
Keyword(s): consumer, feedback, financing, fundamentals, inspection, marketing, occupant education, performance, priorities, profitability, retrofit, strategies, systems, techniques, troubleshooting, whole-house services
Type: Half-Day
CEU: Building Performance Institute, Inc. (BPI)
Course Presenter(s):
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